Public Relations

Constituency Agenda

Constituency Liaison: Rachelle Schlosser rschlosser@americanorchestras.org

All meetings take place in the Omni Hotel, Nashville unless otherwise indicated.

 

Monday, June 3
2:45pm
The Barbershop Society of Nashville

Meet in the Main Lobby of the Schermerhorn Symphony Center, directly under the portrait of Kenneth Schermerhorn (between the two main entry doors) after the Opening Plenary. We will walk to the Barbershop Harmony Society (110 7th Ave N.) as a group, or you can meet us there. It’s a 10-minute walk (1/4 mile)

 

3:00pm-5:00pm
The Barbershop Society of Nashville

Barbershop Harmony Society Field Trip
The PR constituency group will take a field trip to the nearby offices of the Barbershop Harmony Society, a Nashville-based performing arts organization with national reach. They’ll share a few notable examples of their own creative approaches to content generation and PR, and we'll have a unique opportunity to learn how they communicate relevance and encourage participation in an era when arts organizations have to work harder than ever to build, grow and sustain audiences.


Holly J. Kellar, Chief Marketing Officer, Barbershop Harmony Society

 

Tuesday, June 4

Please join your peers at Elective sessions

 

9:00am-10:15pm

Elective sessions, Block One.

 

11:15pm-12:30pm

Elective sessions, Block Two.

 

2:30pm-3:45pm

Elective sessions, Block Three.

 

Wednesday, June 5
11:15am-12:30pm
Old Hickory, Level 3

Industry Best Practices in PR, Social Media, and Content Creation
Listen and learn from colleagues as we share some of our successes generating publicity and social media engagement for our orchestras. This session will focus on three topics: reaching new audiences, producing quality video content. and driving interaction on Instagram. In a series of 15-minute presentations, orchestra PR pros will discuss what has worked especially well for their respective teams, and why.

Moderator: Jonathan Marx, Vice President of Communications, Nashville Symphony

Presenters: Justin Bradford, Director of Digital Media, Nashville Symphony; Jessica Hodder, Director of Digital Communications, New World Symphony; Chris Pinelo, Vice President of Communications, Cincinnati Symphony Orchestra

Name badges for this event generously provided by TALASKE l Sound Thinking.