Throughout the orchestra industry, no matter the size of the budget, there are high-performing best-practice fundraising techniques. However, there are also differences dictated by budget and no one-size-fits-all approach. Join three highly-experienced orchestra thought-leaders representing a variety of industry budget segments, along with their long-time fundraising advisor, to explore the similarities, differences, and opportunities within each market.
A Q&A is included so that participants can hear directly from these industry experts and get their thoughts on the specific fundraising topics that are most important to enhancing their orchestra's fundraising program.
Orchestra leaders from the United Kingdom and U.S. will present the creative case for disability, inviting participants to think about how to implement change in their own organizations to include training and integrating artists with disabilities into professional orchestras. This inclusion has not only creative and civic benefits but in the case of the UK’s Bournemouth Symphony Orchestra, it has grown its audience significantly as well. Participants will learn about BSO Resound, which was founded in 2018 with its artistic director/conductor, James Rose, as the world’s first professional disabled-led ensemble that is core to a major symphony orchestra and was the first of its kind to perform at the 2018 BBC Proms. By the end of this session participants will have a better understanding of inclusion - they will have explored the impact of using the social model of disability in their organizations. They will also discuss how U.S. orchestras can take steps to implement change in their own organizations and how they can increase their audiences.
Speakers: Kelley Bell, education & community engagement program manager, Nashville Symphony; Emelyne Bingham, Senior Lecturer in the Teaching of Music, Blair School of Music, Vanderbilt; Fiona Harvey, education & youth ensembles consultant, Association of British Orchestras; Dougie Scarfe, chief executive, Bournemouth Symphony Orchestra; Lisa Tregale, head of Participate, Bournemouth Symphony Orchestra
Check This Out! is a fast-paced opportunity for those attending Conference to get a quick snapshot of the exciting work happening in a number of organizations. Each presentation will be approximately ten minutes in length and introduce innovations that have the potential for replication by other orchestras. The presentations include:
Advocacy of the Neural Tango: Orchestras Creating Awareness of the Benefits of Music in Medicine
The Business of Orchestras
$20under40: An Engagement and Revenue Success Story
How to See Sound: Fundamentals of Orchestral Recording
The Orchestra as a Community Organization
Meme-tastic Social Media: Storytelling in Video to Reach Modern Audiences
Performance Management & the Orchestra “Rolodex Model"
Speakers: J. Andrés Ballesteros, artistic advisor, Eureka Ensemble; Ignacio Barrón Viela, executive director, Billings Symphony Orchestra & Chorale; Liane Curtis, president, Women’s Philharmonic Advocacy; Kristo Kondakçi, artistic director & conductor, Eureka Ensemble; Theresa Maderia, director or marketing and patron loyalty, California Symphony; Martha Summa-Chadwick, executive director, Music Therapy Gateway In Communications, Inc.; Sonja Thoms, sr. director of operations & orchestra manager, Nashville Symphony
Deepen your knowledge and understanding of current copyright laws, the elements of music licensing, and ways that orchestras are responding to a rapidly changing landscape. Session participants will become familiar with music copyrights, including the role of composers, publishers, and performing rights organizations, as well as recent changes in the law and practical considerations for programming while remaining legally compliant.
Speakers: Ari Solotoff, attorney, Bernstein, Shur, Sawyer & Nelson, P.A.
Individual philanthropy is a cornerstone of revenue that supports the work of orchestras. This session will focus on new and emerging trends in giving, as panelists discussion how the next generations might prioritize their charitable giving, whether changes to tax laws are impacting donors, and what orchestras can do to adapt their fundraising strategies.
Speakers: Eric Javier, principal & managing director, CCS Fundraising; Heather Noonan, vice president, Advocacy, League of American Orchestras; Patricia Richards, lifetime board member and past chair, Utah Symphony | Utah Opera
Some orchestras are highly collaborative with board, staff, and musicians well aligned; some others would argue that if each constituent part does its job at a high level, there is not much need to collaborate; and some others are outright adversarial. There are probably as many cultures as there are orchestras. A panel of musicians will tackle the question of culture, the often unspoken yet powerful force that drives organizations more than strategy or individual leaders. They’ll consider how culture can support innovation and empowerment, as well as the role culture can play in setting and achieving organizational goals and delivering on mission.
This session is generously sponsored by Partners in Performance.
Join your fellow attendees at this coffee break in the Exhibit Area.
Artist Showcase: Liam Patrick Cromby
Once the front man of world-touring, We Are The Ocean (Hassel Records/Infectious, BMG), Liam Patrick Cromby is stepping out on his own. After taking a sabbatical to do a little soul searching in the far outback of Epping Forest, Cromby is back with a fistful of infectious heart-felt songs in one hand and his guitar in the other.
The Wednesday Morning Coffee Break is generously sponsored by RATstands Ltd.
Orchestras today are increasingly looking to their own communities when programming and commissioning new pieces. Hear from composers and administrators on the front line of this work: how are new compositions created with community in mind; how are programs curated that reflect community; what challenges and successes were encountered; and what was the community’s response?
The pathways to more equitable participation in orchestral music start at a very early age. More than 250 orchestras have signed a statement of common cause to take action to support in-school music education in their local communities. How can the impulse to advocate for systemic changes in schools also be applied to the process of making meaningful change within orchestras as institutions? This session will explore the status of arts education in our nation’s schools and will detail the challenges faced by young musicians from under-represented ethnic communities as they navigate the pathway and go on to pursue careers with U.S. orchestras. Whether the goal is to foster a lifelong love of music or support future professional musicians, orchestras can play an active part in ensuring these musical journeys get the early and sustained support they need.
Speakers: Jane Best, director, Arts Education Partnership; Walter Bitner, director of education & community engagement, Nashville Symphony; Joy Payton-Stevens, section cello, Seattle Symphony; Jeff Smith, director of visual and performing arts, Metro Nashville Public Schools
In this session, orchestra professionals and artists alike discuss events and artistic projects that bring the LGBTQ+ community into focus and welcome their engagement. Examining the successes and challenges of participants’ engagement with the LGBTQ+ community, panelists will lead a discussion on how to respond to the needs of their local communities.
Speakers: Daryn Bauer, community engagement manager, The Florida Orchestra; Julie Desbordes, conductor, the Queer Urban Orchestra; Miguel Garcia, marketing and engagement manager, Chicago Sinfonietta; Miguel García, marketing and engagement manager, Chicago Sinfonietta; Leo Hurley, composer; Laura Reynolds, VP of education & community engagement, Seattle Symphony
Securing large gifts requires special focus, discipline, and approaches to shaping culture, identifying potential donors, developing shared objectives, creating big ideas, composing relationship-building teams, and structuring engagement.
This session highlights elements of successful principal and transformative gift programs and the critical roles that organizational leaders—from CEO to board leaders to fundraising leaders—play in shaping a culture that supports giving at the highest levels. Speakers discuss findings drawn from conversations with philanthropists and firsthand experience in partnering with lead donors over many years.
Participants will learn how to apply a new level of focus and discipline to their organizations’ efforts with top prospective donors that will yield greater results for their fundraising programs as a whole. Success in raising an organization’s largest gifts, and in making these gifts as large as possible, requires leadership across the organization—not only in the development office—to understand and embrace best practices in principal gift fundraising.
“Forte is a dynamic and inspiring film that captures with remarkable zest and appeal the often quite insular world of classical music. This film will not only intrigue connoisseurs of classical music, but also interest general audiences with its appealing storyline. Critically important as well is a powerful female perspective that emerges, a feeling that more equality and balance is continuing to take hold in the classical world as we view it through the eyes of three artists: Tatiana Berman, Lucía Caruso, and Eldbjørg Hemsing.” ~Michael Spudic, American Society of Composers, Authors and Publishers
Renowned composer and conductor Tania León will center on the progress our field has made supporting equity for composers and on her own journey from Cuba to the U.S. León will examine what the field needs to do to continue to progress towards parity and how she overcame professional challenges, promotes equality through the music she creates, and uses new music to celebrate and recognize other cultures. Central to the core of her message, León will explore the importance of rebuilding the bridge between the music of North and Latin America and how the interplay of cultures expands creative possibility.
Also on the program: Joan Tower, one of America’s most significant living composers, will receive the Gold Baton, the League’s highest honor.
Speakers: Tania León, composer & conductor, founding artistic director, Composers Now
Joan Tower, composer, 2019 Gold Baton recipient
The Closing Plenary is generously sponsored by Akustiks, LLC.